Search engine optimisation (SEO) is about being seen, found and preferred online on a global scale. In developing your online strategy, multilingual SEO will take you to the next level, setting your business apart by ensuring your web content is tailored to serve multiple geographic regions.
At Universal Language Solutions we have the expertise to create optimised content to deliver a high ranking on search engines for your business, service or product, whatever the language and no matter where your site is hosted.
Keywords within your web content play a vital role in achieving high visibility on search engines. Our professional copywriters will identify – not simply translate or duplicate – the particular keywords based on territorial linguistics to support your SEO.
Multilingual pay-per-click (PPC) is a popular method of advertising to an international audience online. However, as with all multilingual content, basic translation is not enough if you want to build your credibility, authority and authenticity to customers. High quality translation is critical.
At Universal Language Solutions we will give your PPC campaign the best chance of success by writing culturally-aware, accurate and relevant content. Literal translations run the risk of not only failing to attract new customers but actually alienating them. Providing an accurate translation is a given; what will set your adverts apart is content that speaks to the user in their language, conveying your message and tone in a localised, meaningful way that acknowledges different dialects and cultural differences.